Ben & Bill’s Chocolate Emporium of Martha’s Vineyard

Oak Bluffs, MA

Contact & Location

Address: 20a Circuit Ave, Oak Bluffs, MA 02557
Phone: +1 508-696-0008
Website: Visit Website
Get Directions

Shop Features

SeasonalHard ServePrivate ParkingDairy-Free Options

Note: Hours may vary seasonally. We recommend checking the shop's website or calling ahead before visiting.

Sweet Spot in Oak Bluffs

Ben & Bill’s sits at 20A Circuit Avenue in Oak Bluffs, Massachusetts, offering handmade chocolates and creative ice cream flavors. This family business has been sweetening Martha’s Vineyard since 1956, winning over both locals and summer visitors.

What to Know

The shop runs seasonally from April to October, adjusting hours based on tourist traffic. Located on busy Circuit Avenue, it’s easy to find while exploring Oak Bluffs shops.

The business began as Trahan’s Candies in 1956 in Vineyard Haven. In 1988, Paul and Mary Trahan sold the business to their nephews, Benjamin and William Coggins, who renamed it Ben & Bill’s Chocolate Emporium. The Oak Bluffs location opened in 1994, bringing the business back to its Martha’s Vineyard roots.

The Food

Ice Cream

With dozens of flavors to choose from:

  • Lobster Ice Cream: Vanilla base with real buttered lobster chunks
  • Moose Droppings: Playfully named with chocolate-covered almonds
  • Graham Slam: Features graham cracker swirls
  • Black Raspberry: A local favorite with tart, fruity taste

They also offer vegan options made with coconut milk and chocolate-dipped waffle cones.

Chocolates & Sweets

Using original family recipes, they make:

  • Hand-dipped chocolates
  • Truffles
  • Fresh fudge

Good to Know

Many families make post-dinner trips to Ben & Bill’s a vacation tradition, often pairing it with visits to nearby Flying Horses Carousel. The shop has become famous for its unusual lobster ice cream, which started as a joke in 1988 but gained a cult following.

The staff includes a mix of local teens, international students, and longtime employees who create a friendly atmosphere.

For visitors wanting a taste of Martha’s Vineyard tradition with a twist, Ben & Bill’s offers both comforting classics and daring flavors.

Google Reviews (as of March 2025)

4.5★ 196 reviews

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